Innovation in today’s world requires deep insight with the ability to brainstorm and express your ideas effectively. DRAWING IDEAS: A Hand-Drawn Approach for Better Design a new book by Mark Baskinger and William Bardel, 2001 CPID alumni, is available today from Watson Guptill Publications on Amazon. The book provides a primer for thinking, reasoning, and visually exploring concepts to create compelling products, communications, and services.
Inspired by Baskinger and Bardel’s popular Drawing Ideas workshop, held regularly at companies and trade conferences around the world, DRAWING IDEAS focuses on three key types of drawing: notational sketches, explanatory sketches, and visual narratives, all of which help designers develop and communicate their ideas. DRAWING IDEAS provides a thorough course in drawing with clarity and expression to create better graphic layouts, diagrams, human forms, products, systems, and more. Additionally, a drawing boot camp provides instruction for drawing objects and other forms with confidence.
Whether on a tablet or the back of a napkin, DRAWING IDEAS is the essential guide for readers looking to benefit from improved freehand drawing skills, and better visual presentation techniques to explain ideas to others. www.drawingideasbook.com / @drawingideas
About the Authors
Mark Baskinger is an associate professor in the School of Design. Collaborating with organizations both on campus and beyond, he explores new paradigms for interactive objects, interpretive environments, and experience-driven product development. His work has won design awards from ID Magazine and the Industrial Designers Society of America, has been featured widely in design publications, and has been exhibited in museum exhibitions, including the Museum of Modern Art. @baskinger
William Bardel is the principal of Luminant Design, which specializes in information design and wayfinding. From infographics to signage, he has designed communication systems that reveal insight, tell stories, and support action. Throughout his career Bardel has worked at notable firms and institutions, including Joel Katz Design Associates, Mijksenaar Arup Wayfinding, Hillier Group Architects, and the Metropolitan Museum of Art. @luminantdesign